About us

Our history and our passion.

The company’s history begins in Milan when Manlio Olivero, a pioneer of GSA (Global System for Mobile Communications) in Italy since the 1980s, decides to establish a new venture that combines the value of people with the potential of innovation.
In 2013, Global was founded with the mission of creating a GSA characterized by the high quality of services offered, capable of serving as a catalyst for the growth of its Partners.
Today, the company is present in Italy and Spain with a team of highly experienced professionals who work alongside Travel Agencies, TMCs, and Tour Operators.

What do we do?

Global GSA represents significant international brands in the tourism sector, for which it studies and implements customized action plans that are carefully measured to ensure the achievement of predefined growth objectives.

The company also offers a wide range of Trade-related services, including a dedicated product Help Desk with specialized staff, a sales network present in the territory, digital and social media marketing activities, and event organization & PR.

About Us

Global GSA was established in 2013 by Manlio Olivero, a travel industry veteran and a pioneer of GSA (General Sales Agent) in Italy since the 1980s. The company was founded with the mission of creating a GSA characterized by the high-quality services offered, to be catalyst for the growth of its Partners.
Today, the company is present in Italy and Spain with a team of highly experienced professionals who work alongside Travel Agencies, TMCs, and Tour Operators.

What do we do?

Global GSA represents important international brands in the tourism industry, for which it studies and implements customized action plans that are carefully measured to ensure the achievement of predefined growth objectives.
The company also offers a wide range of Trade-related services, including a dedicated Help Desk with staff fully trained to provide high standard of quality and efficiency, a sales network present in the territory, digital and social media marketing activities, and event organization & PR.

HELP DESK

Global GSA offers a B2B Help Desk service with in-house staff, based in Milan and Madrid.
Our people have an extensive knowledge of travel industry and the market, focused on supporting our partners and on resolving client requests efficiently with a supportive approach to ensure customer retention.

SALES NETWORK

The sales network of Global GSA is composed of highly qualified professionals who consistently operate in the field, providing daily support to Travel Agencies, TCMs, and Tour Operators through targeted visits, training activities, and operational support.

MARKETING

Global GSA creates personalized marketing plans for its partners, which include digital activities (email marketing, ads, website and landing page creation); social media strategies; on-site events; contest organization and incentive plans; webinars and tutorials.

MANLIO OLIVERO

President & CEO

For over 40 years, a key player in the tourism sector in Italy and Spain. Thanks to his GSA activities, Manlio Olivero has helped bring important international brands to Italy, overseeing their growth in the agency market and ensuring the achievement of significant milestones.

PATRIZIA RIBAGA

Managing Director

She developed her professional experience in the airline industry working 12 years for Pan American (1970-1991) as Operation Manager, leading both Commercial and Sales Support teams; 26 years for Delta Air Lines (from 1991 to end of 2017), starting as Area Manager before becoming Country Sales Manager, position she covered for more than 20 years.

MASSIMO FEDE

VP Automotive

Car rental expert and a reference point in the rent-a-car industry. Massimo Fede is in charge of the B2B pricing strategy in Global GSA and head of the sales team. He is the direct point of contact for major leisure and business accounts.

LAURA FARAONI

Chief Commercial Officer

CCO, in charge of MARCOMM and PR too. She leads the commercial activities and is responsible of the Marketing & Communication team. She’s an expert in online and social media communication. Always in touch with trade partners and press, she’s recognized by them as reliable partner for joint strategies and tactical joint activities. Working with us for more than a decade.

CAROLINA RODRIGUEZ

Country Manager Spain

Carolina Rodriguez implements commercial and operational strategies in the Spanish market, where she has been operating for over 20 years, directly managing key accounts and networks. From the Madrid branch, she coordinates the Inside Sales team and the sales network in the territory.